Live Streaming Platforms:

What You Need to Know

Introduction

Is anyone NOT on live streaming platforms these days? If you’re a content creator or a viewer of content, the answer is probably no—unless the reason you’re here is that you’re ready to start one. After all, the live streaming platforms industry has grown an impressive 99% over the past year. Safe to say, live streaming platforms are certainly having a moment. Here are more interesting facts about live streaming platforms:

Live Streaming Platforms:

What You Need to Know

Live streaming platforms are video hosting solutions that allow content creators to upload, stream, and broadcast on-brand content. Most live streaming platforms are over-the-top (OTT), meaning they don’t operate as a function of cable or broadcast networks. 

As the live streaming services industry continues to grow, chances are, we’re all using live streaming platforms every day—we might just not know it. However, there are a few live streaming sites that stand out from the crowd. They are:

live stream platforms

Twitch

Twitch, one of the most popular live streaming platforms, is an online entertainment hub that hosts a variety of live streaming services including games, music, talk shows, and special events. Twitch’s most prominent user base is males between the ages of 16-24. However, 35% of their demographic is female, and that number is only growing. Twitch has an impressive rating of 3.45 stars, ranking 13th among popular live streaming sites.

live stream platforms

Facebook Live

Facebook Live is, you guessed it, one of Facebook’s live streaming platforms that allow for users—from brands, celebrities, influencers, publishers, media companies, and everyday creators—to broadcast conversations, performances, Q&As, and other virtual events. Creators have the opportunity to go live from their phone, desktop, or Facebook Live’s “Creator Studio” app. Facebook Live has an average rating of 4.3 out of 5 stars, a notable ranking within the live streaming services arena.

live stream platforms

USTREAM

USTREAM is IBM’s proprietary cloud-based live streaming platform that provides an end-to-end live streaming experience. Catered towards media companies and other enterprises, USTREAM offers advanced video hosting, transcoding, live streaming, and automated speech-to-text analytics. USTREAM lets enterprises deliver catered content to consumers and employees alike, offering seamless communication and marketing capabilities. USTREAM has a rating of 3.9 out of 5 stars, proving itself as one of the preferred business live streaming platforms.

live stream platforms

DaCast

Next up on the list is DaCast, another popular choice among the various live streaming sites offered in today’s crowded marketplace. DaCast is an online streaming platform that works to simplify the distribution of premium media content. Catering directly to professional broadcasters and businesses, DaCast hosts a variety of live streaming services, connection and outreach opportunities, content management solutions, and analytics tools. DaCast has an average rating of 4.2 out of 5 stars.

live stream platforms

Youtube Live

Just like Facebook Live, YouTube Live is Youtube’s most popular live streaming platform. Sharing live music, sports, news, and gaming has never been easier than with Youtube Live. YouTube Live allows for creators of all different backgrounds and specialties a chance to connect with their audience via real-time chat boxes, sponsorships, and replay features. Unlike other live streaming sites, viewers have the opportunity to revisit live videos and streams after they air; creators can organize their previous live stream videos into selective playlists, making it easy to discover content. YouTube Live holds steadfast and has an average rating of 4.2 out of 5 stars.

live stream platforms

YouNow

YouNow is a U.S.-based live streaming platform. Similar to other live streaming services, YouNow gives users a place to stream their own video content, connect with others in real-time through video chat, and view other popular channels and content. Made for everyday video content creators, YouNow lets people discover video content, grow a fan base, and “go-live.” YouNow has an average user rating of 4.0 out of 5 stars.

live stream platforms

Periscope

Periscope, which was acquired shortly after its launch in 2015, is Twitter’s proprietary live streaming platform. See the world through someone else’s eyes— and their lens—with Periscope. Periscope is unique for its embedding capabilities and gives Twitter users the means to attach live stream videos to tweets and profiles. Periscope also offers a rewards program, incentivizing broadcasters to share more content and grow their fan base. Up against a plethora of live streaming sites and contenders, Periscope has an average rating of 3.3 out of 5 stars and is set to be discontinued in March of 2021.

live stream platforms

Iris MediaWorks

Iris is one of the many enterprise-focused live streaming platforms that gives brands and companies the chance to reach a wider consumer base through on-demand video content. Iris specializes in a variety of industries, from sports to consumer goods to fashion, and offers single camera, multi-camera, mobile, and 360 live streaming services. Iris also includes live audience management tools and owned media content strategy. They have experience with highly recognizable companies such as Estee Lauder, Walmart, General Electric, and more.

live stream platforms

Livestream

Livestream is a state-of-the-art, mobile-friendly live streaming platform. Specializing in high resolution and HD quality, Livestream lets users broadcast, chat, and share photos with their audience, all from their mobile device or tablet. Viewers can browse from a robust selection of different channels and categories—from sports to live entertainment and more. Their newest feature? Connecting to a user’s GoPro or GoPro Hero for the ultimate as-if-you’re-there experience. Livestream caters to mobile creators and viewers everywhere, and ranks 3.6 out of 5 stars.

live stream platforms

BrightCove

BrightCove is yet another enterprise and business-geared live streaming platform. Simplifying your video content delivery to a robust and diverse audience base is Brightcove’s main attraction. They help media and broadcasters, marketers, arts and entertainment, retail and commerce, internal communications, and sports companies realize the value of on-demand video and live streaming services—and how they can embolden business.

Endavo

Endavo is a premiere OTT and live streaming service that allows users to: share content across multiple channels using Endavo’s proprietary multi-channel network (MCN) solution; connect to a global audience; monetize content with subscription-based or pay-per-view capabilities; and host interactive live streaming events with audience-friendly chat boxes. Endavo allows creators—whether you’re a musician, faith community, or city—the chance to distribute their content with ease. Unlike other live streaming platforms, Endavo gives their creators full ownership of their content, so you can keep your art, yours.

Want more streaming services?

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How do live streaming platforms make money?

Live streaming sites are more than just video-hosting services—they’re a chance to make money off your content. If you’re reading this, you’ve probably realized there are a multitude of different live streaming platforms that can earn you money. And while there are a number of different ways to plump your piggy bank using live streaming services, we’ve spelled out the monetization models you need to know. This comprehensive analysis gives insight into AVOD, SVOD, and TVOD, and which one will work best for your unique content situation. 

If you’re a YouTube-specific user, finding ways to make money off YouTube can be difficult—as trends are changing all the time, year by year. However, we’ve discovered how to make money on Youtube in 2021, and how to stand out amongst the crowd.

How do live streaming platforms make money?

Who is the best for using live streaming platforms?

Well, it depends on you, your audience, and what your goal is. Where does Endavo come in? We make it possible to live stream from one platform to ALL these other platforms. It’s basically your one-stop shop where all your content can be streamed without a hitch. So if you’ve got a great following on FacebookLive, Twitch, UStream, and more (or want to create followers there) and want to reach them all simultaneously, we can make it happen from one platform. 

Sounds enticing, right? Learn how to live stream with Endavo.

Tell me how to make a live streaming platform.

Want to know how to make a live streaming platform? We’ve got you covered with all the necessary, nitty-gritty details. See How It Works.

How much does it cost for live streaming?

Endavo creates custom packages for our clients based on their needs. Get in touch with us today for a custom quote.

Live streaming platform for Facebook?

Endavo is a one-stop-shop that distributes to all your favorite accounts, including Facebook. Learn more about how to get your content to all your favorite apps.

Live streaming for events?

We have experience working with multiple different events, from film festivals to the Democratic National Convention. Try Endavo today!

Live streaming platform with local channels?

If you’re a creator looking for a place to start, or a platform to build, we’ve got you covered. Just ask THEA, Atlanta’s personalized channel to showcase their creatives.

Live streaming platform with chat?

We have a number of customized features, including chat built into our platform. Explore more options on our services pages.

Live streaming for churches?

Yes, our platform is designed specifically for churches! Here’s what we offer faith-based communities.

live stream platforms

See how Endavo empowered the Democratic National Convention to reach a global audience by downloading the case study.

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