What do you do when you don’t have a Smart TV but want to watch your favorite live streamers on the big screen? You turn to an OTT streaming device, like Apple TV.

Apple TV is an add-on device that streams your favorite media to your television. Like the Amazon Fire TV Stick or the Roku, Apple TV makes streaming live and on-demand digital media even more accessible for owners of the more than 1.14 billion OTT TV streaming devices in use worldwide.

Developing Apple TV apps can expand your audience and help you reach viewers where it’s most convenient for them.  If you’re looking for an Apple TV app builder, we can help you find one. Keep reading to see your options for Apple TV app development.

What is an Apple TV OTT app?

Apple TV is a miniature streaming device that connects to televisions via HDMI cable. Apple TV allows you to stream music, movies, and videos from your mobile device, tablet, and computer or through Apple TV apps downloaded directly on the device, such as Netflix, Amazon Prime and Disney+.

The best news is Apple TV doesn’t dictate which apps are available to download. Users can download OTT apps from their favorite networks, creators, and media providers through the App Store. These apps are custom branded, managed by the content owner and app developer, and serve as a channel hub for movies, music, TV shows, games, and more.

Can you make your own Apple apps?

Yes! There are many ways to create an app for Apple TV, and you don’t have to be a developer. You, too, can be an Apple TV app builder! Any creator, media company, or brand can have their own Apple TV app, and we can tell you how.

How do I make an app for Apple TV?

Apple TV app development can be as hands-off or involved as you want it to be. For those who like to do it yourself, you can create an app for Apple TV independently. Or, if you have no idea where to start, you can hire an expert with experience developing Apple TV apps.

Use an OTT streaming platform with an Apple TV app builder

Why not do it all at once? Endavo offers custom, white-labeled Apple TV app development, complete with personalized branding and custom coding, for our subscribed creators. We do all the work for you! We develop the app to your liking, launch it for you, and maintain it with all your new content.

Our integrated Video Distribution Automation (VDA) platform aggregates, packages, and distributes your content directly to your Apple TV app, so all you have to do is upload your videos to Endavo and let the app magic happen for you. Binge Networks is doing it–and look at them go!

  • Pros: Custom branding, hands-off development, costs included in the subscription, automatic video distribution included, app maintenance
  • Cons: Less direct control over development, cost not included with OTT Channel membership

Hire a developer to create an app for Apple TV

If you need more complex  coding for your app, you can hire a freelance developer or an agency of experienced Apple TV app builders. Hiring someone else with experience developing Apple TV apps ensures you get a high-quality app, custom-branded, and with all the bells and whistles you can imagine. But all of this will come with a hefty price tag.

  • Pros: Get exactly everything you want in an app, extensive customization
  • Cons: Very expensive, long development process, ongoing app management and maintenance fees

Do-it-yourself Apple TV app development

If you want to be in total control and don’t mind rolling up your coding sleeves, you can become your own Apple TV app builder. To create an app for Apple TV, you’ll need to learn the tvOS coding language. You may also need basic branding, design, and copywriting knowledge.

While DIY-ing your Apple TV app may cost less of your hard-earned cash, it’s also time-consuming and can take away precious time you could spend creating media.

  • Pros: Total, control, affordable
  • Cons: Time-consuming, complicated, requires expert knowledge

How much does it cost to make an Apple TV app?

The cost of Apple TV app development will depend on which development option you choose: through an OTT streaming platform, by hiring a developer, or by doing it yourself. We estimate that to create an app for Apple TV, expect to spend:

  • Through an OTT streaming platform: around $249-$700/month
  • Hiring a developer: $20,000+ plus monthly fees
  • DIY: approximately $100+ for education plus many hours

See your name next to the big streaming players like Netflix and Disney+! Find an Apple TV app builder (it could be you!) and get your own Apple TV app to stream your media on TV screens around the world. Get in touch with our team to find out how you can get a custom-branded OTT app for your channel today!