Guests upload videos, fans vote and winner gets awesome summer party

Charlotte, N.C. - (July 7, 2009) -This summer guests are encouraged to shoot a video or photo of their best whitewater adventures at the US. National Whitewater Center. Videos and photos can be uploaded on the website: www.usnwc.org/party, for the chance to win an Endless Summer Party.

Submission categories include biking, climbing, kayaking, zip lines and, of course, whitewater rafting. For the everyday adventurer, we have categories for music and events, pets, and a special one for funny outtakes and carnage. Guests can upload as many videos and photos as they like to increase their chances of winning.

The Endless Summer Party Video contest was launched June 27th with the help of New Way Media, an interactive web and video production agency in Charlotte, N.C. As part of the launch, New Way Media hosted an informational booth at the Whitewater Center during Olympic Day. Guests that day also had the opportunity to be filmed and entered into the contest to win.

From June 27th to August 13th, guests can continue to upload videos and photos of their favorite Whitewater experiences at www.usnwc.org/party. Each submission will be considered for weekly prizes and fans can vote for their favorite videos for consideration in the final, grand prize round. Voting will end on August 13th. Five finalists will be entered in the final round of competition for a chance at the Endless Summer Party grand prize. The winner will be announced on August 21st.

The grand prize winner and 10 friends will enjoy a free day at the Whitewater Center with AllSport passes and a private party on the terrace.

"We have watched people film and shoot their different adventures. This contest gives them a chance to expand the excitement and keep our guests involved all summer long,'' said Melissa Scheneman, Advertising and Promotions Manager at the Whitewater Center. "We want our guests to share their adventures in the most creative, fun way possible."

New Way Media developed the contest using Endavo's Internet TV Platform as a way for guests to share their experience with family and friends. The video and photo contest is a first for the Whitewater Center.

Endavo Media's Internet TV Platform provides powerful ways to deliver online programming by including contests, live streaming, social media features, such as sharing of content, commenting, chatting, and much more, to connect with and grow the audience, and multiple ways to monetize online video to generate new revenue.

To upload a submission or vote for your favorite, visit www.usnwc.org/party.

About The U.S. National Whitewater Center (USNWC):

The USNWC is the world's premier outdoor recreation and environmental education center. Alongside mountain biking and running trails, a climbing center, mega zip line, and challenge course, the park's unique feature is a multiple-channel, customized whitewater river for rafting and canoe/kayak enthusiasts of all abilities. The USNWC is only 15 minutes from downtown Charlotte and provides over 300 acres of woodlands along the scenic Catawba River. The USNWC has been designated as a U.S. Olympic Training Site by the United States Olympic Committee and hosts a variety of international competitions including the 2008 Olympic Trials. For more information about the U.S National Whitewater Center, please visit www.usnwc.org.

About New Way Media:

Formed in Charlotte, NC in 1999, New Way Mediais a full service, interactive web and professional video production company. New Way Media provides a wide range of professional and creative video and web-marketing services, specializing in interactive web projects, web marketing and custom web 2.0 social media marketing campaigns. Visit www.newwaymedia.com for more information.

About Endavo Media:

Endavo Media provides a hosted platform for Internet TV, enterprise video, social media and IPTV. This easy-to-use, cost-effective media management and distribution system offers high-quality live and on-demand delivery of video, audio and pictures. Content is delivered through brandable players, web sites and user interfaces, across the social web and to consumer broadband devices, including portable media players, mobile phones and set-top boxes. Music, entertainment and new media businesses, as well as social, cultural and faith-based organizations, get more control to connect and engage directly with their audiences, build their brands and generate revenue from their online video communities. Headquartered in Atlanta, Endavo Media was founded in 2004 and is now privately-held. Visit www.endavomedia.com for more information.